How Long Should Your Lawyer Blog Title Be?

For years, we have heard from various sources that the “best practice” for title tags is to keep them under 70 characters.  In the video below, the guys at SEOmoz prove that Google is indexing titles as long as 1,000 characters. So while we now know that Google is indeed looking at longer titles, it [...]

What Should Attorneys Be Looking For in Google Analytics?

If you are not a data junky, Google Analytics can be a little overwhelming.  But here’s the deal:  Google Analytics tells you (almost) everything you need to know to dominate search engine rankings AND convert visitors into contacts and clients.  Here is what Google Analytics can tell you about your attorney website: How potential clients [...]

Black Hat SEO Tactics Every Lawyer Should Avoid At All Costs

As we move into the new age of search engine optimization, you should be focusing on content, video and links from high-authority websites.  Google is eliminating one shortcut at a time and pretty soon, the following methods will be completely extinct.  As it stands now, they are outdated, unethical and against every rule Google has [...]

How is the Google Panda Update Affecting Lawyer Websites?

Like it or not, Google Panda will affect your web marketing.  But…there is good news.  If you take a deep breath, re-evaluate a few strategies and press forward, you can actually benefit in a big way from Google’s algorithm changes.  Here’s the gist of it: Google wants better, cleaner, more accurate search results and they [...]